QualiData Industry Insights Research Services Bios Recent Studies Ethnography FAQs --> QualiData Bookstore Links click here for reviews of Hy's new ethnography book click here for reviews of Hy's qualitative methods book			Marketing Research, General Click on any highlighted book and you will be linked to Amazon.com where you can order your selected titles online. Blankenship, A.B., George Breen and Alan Dutka, State of the Art Marketing Research, Second Edition. Chicago: American Marketing Association, 1998. Burns, Robert B., Introduction to Research Methods: International Edition. London: Sage, 2000. Crask, Melvin, Richard J. Fox and Roy G. Stout, Marketing Research: Principles & Applications. Englewood Cliffs: Prentice-Hall, 1995. Huff, Darrel, How to Lie With Statistics. New York: Norton, 1945. Kumar, Ranjit, Research Methodology: A Step-by-Step Guide for Beginners. London: Sage, 1999. Focus Groups Ethnography Qualitative Research, General Theoretical Perspectives on Qualitative Research Automated Qualitative Analysis Software and Guides Marketing Research, General Case Studies and Monographs Special Skills and Techniques Marketing and Strategic Planning and Monographs Back to the bookstore
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